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Ni webroomers, ni showroomers: el retail dice: ¡bienvenido omni-shopper!

Other conference communications or articles related to authors from the University of Cantabria

La enseñanza de la estructura organizativa a través del método del caso - Conference object

Congress: XXXVI Congreso Anual AEDEM 2022 AEDEM Annual Meeting: Leveraging new business technology for a sustainable economic recovery

Publisher: ESIC

Year of publication: 2022

Page: 130

Publication type: Conference object

ISBN: 978-84-19480-06-4

Authorship

VIEJO FERNÁNDEZ, NURIA

ANGEL HERRERO CRESPO

JESUS COLLADO AGUDO

MARIA JOSE SANZO PEREZ

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