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Explaining consumer behavior in the hospitality industry: CSR associations and corporate image.

 Libro: Handbook of Research on Global Hospitality and Tourism Management

 Publisher: IGI Global

 Year of publication: 2015

 No. of pages: 19

 Pages: 501 a 519

 Publication type: Book part

 DOI: 10.4018/978-1-4666-8606-9.ch025

 ISBN: 978-1-4666-8606-9

 Publication Url: https://doi.org/10.4018/978-1-4666-8606-9.ch025

Consult in Library

Authorship

IGNACIO ALFREDO RODRIGUEZ DEL BOSQUE RODRIGUEZ