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A Behavioral Perspective on Saving Decisions. Empirical Evidence for Policymakers in the European Union

Abstract: Evidence is mounting that individuals do not always behave as strictly "rational" customers of the banking sector as neoclassical models of economics would assume. Instead, scholars and policymakers are increasingly arguing that behavioral economics offers a more useful and realistic means of understanding customer behavior in the real economy. Drawing on data from the first European Central Bank harmonized household survey at the European level and Eurostat, this paper develops a multilevel model to investigate how individuals actually save. We find evidence that loss aversion bias exists in saving behavior as regards an individual's current level of income, and that evidence of this effect is also supported at the country level. We also find strong evidence that socio-demographic factors and cross-country differences influence individuals' saving behavior. We argue that behavioral approaches can - and should - be used to understand saving behavior of individuals, and that this insight should be used towards the ongoing quest to improve future banking practice and financial reform, particularly in the aftermath of the 2008 financial crisis.

 Fuente: Global policy, Volume11, IssueS1, Special Issue: Contemporary Issues in Banking, Pages 62-72

Editorial: Wiley-Blackwell

 Fecha de publicación: 01/01/2020

Nº de páginas: 11

Tipo de publicación: Artículo de Revista

 DOI: 10.1111/1758-5899.12751

ISSN: 1758-5880,1758-5899

Proyecto europeo: info:eu-repo/grantAgreement/EC/H2020/726755/EU/Empowering Citizens to TrAnsform European PubLic Administrations/CITADEL/

Url de la publicación: https://doi.org/10.1111/1758-5899.12751