Authorship: Pérez A., Rodríguez del Bosque I.,
Fuente: International Journal of Bank Marketing, 2017 Volumen: 35 Número: 1 Páginas: 128-146
Publisher: Emerald
Year of publication: 2017
No. of pages: 16
Publication type: Article
DOI: 10.1108/IJBM-02-2016-0023
ISSN: 0265-2323,1758-5937
Publication Url: https://doi.org//10.1108/IJBM-02-2016-0023